Martin Abrams has over 21 years of marketing experience. He is a graduate of Morehouse College where he received a B.A. in Finance. He also holds an MBA from Northwestern’s Kellogg School of Business with a concentration in Marketing and Finance. Prior to Inspire, Martin held various leadership roles in the food industry at General Mills and Land O’ Lakes where he managed brands like Nature Valley, Fiber One, Betty Crocker, Land O’ Lakes Cheese and Wheaties. Martin has a passion for helping organizations grow by developing strategies that are focused on the consumer. Martin believes in developing deep consumer empathy to identify insights and strategies that produce breakthrough business results.